Seasons & Episodes
The Great Pocket Conspiracy!
Have you ever wondered why your pockets are SO small, Loyal Theorist? If not, then you're probably a dude. You see, wome
The Secret to Hulk’s Pants is… Spider-Man?!
We all know how HULK can transform from human to giant green monster in the course of seconds (hint: it’s gamma radiat
These Shoes can KILL!
You’ve heard the term “killer heels,” right? Like “these heels are KILLING my feet.” But that got me thinking.
The TOXIC Truth About Your Makeup
You should be SCARED, Loyal Theorist. Why? Well, your makeup is POISONING you! That’s right. Take a second look at you
Can Math Make You MORE Beautiful?
Take a selfie of your face. Now flip the photo. Something looks off doesn’t it? That’s because the symmetry in your
Are School Uniforms Worth It?
Maybe you’ve heard that school uniforms make you smarter. Dress for success, right? WRONG! Schools have been lying to
Can You Be Allergic to Color? (Wednesday Addams)
According to Wednesday Addams, her skin breaks into hives and flesh peels off her bones when she even TOUCHES Color. Wai
Why Are People Wearing this STUPID Hat?
If you’ve been to any sporting event recently, chances are you’ve seen fans wearing some SILLY hats. You know what w
Do You WASH Your Legs?
Do you wash your legs? Yes, that’s a legitimate question. And prepare to be shocked because there are more people who
SHEIN is Stealing… and it’s Legal?!
SHEIN. You’ve seen the mega brand. Maybe you’ve even worn it? But did you know they are complete and utter THIEVES?
You’ll NEVER Get Dressed Again!
Okay, HOW on Earth is this dress possible? Seriously, a spray-on dress?! This thing defies all logic and physics. Yet Be
TikTok's Color Test is TRASH!
Welcome to the first episode of Style Theory Basics! Today we’re covering the foundations of color theory and how YOU
The Color of EVIL! (Puss in Boots)
Think of your all-time favorite villain. Is it the Joker? Thanos? Big Jack Horner? Whoever it is we guarantee they’re
STOP Washing Your Clothes Like This! (Tide)
You’re washing your clothes WRONG! As a matter of fact, Loyal Theorist, you may be making your clothes even dirtier (a
Can You ACTUALLY Eat the Lady Gaga Meat Dress?
Welcome to MEAT WEEK, Loyal Theorists! Before you check out our other meat-themed content on our other channels, Game Th
The Cult of Taylor Swift
Are you a “Swiftie,” Loyal Theorist? If so then there’s a good chance you saw Taylor Swift perform live during her
Your Clothes Can Predict the FUTURE!
Hey Theorists, how short are your pants? Are they as short as Pedro Pascal’s shorts at the 2023 Met Gala? Or as long a
School Dress Codes Will RUIN Your Life!
Dress codes kind of suck, don’t they? Sure, they allow us to express individuality and show off cute school outfits in
You Eat 9 POUNDS of Lipstick in Your Lifetime
If you’ve ever worn lipstick, lip gloss, or chapstick at some point in your life, then you know how difficult eating a
Don’t WASTE Your Money on Color Changing Clothes! (Viral TikTok)
We’ve all seen the “TikTok Made Me Buy It” and “Viral TikTok Products” videos, and as we know there are some W
Color Seasons are a Complete LIE!
We have BIG news, Loyal Theorist! We conducted the world’s LARGEST color analysis in history just so we could prove th
I Tested WEIRD TikTok Perfume! (Missing Person Perfume)
Have you ever taken a whiff of something and been immediately transported back in time? No, we’re not talking about ti
Your Soap WON'T Get You Clean?!
In our previous shower episode we asked, “should you wash your legs in the shower.” And you Loyal Theorists loved it
The Barbie Movie Made Me Question EVERYTHING! (No Spoilers)
Are high heels bad for you? Ladies, you may have wondered this age-old question at some point in your life. And with Mar
Exposing the WORST Scam in Clothing History!
Women’s clothing sizes kind of… SUCK! Lady Theorists, if you’ve ever taken a trip to any clothing outfitter, then
How to Finally Stop SHEIN!
SHEIN is back at it again, Loyal Theorists. If you remember from our previous episode we learned that the fast fashion b
What is the Ken Effect? (The Barbie Movie)
In 2023, Barbie is a fashion ICON. And that’s thanks in part to Margot Robbie rocking old-school Barbie outfits on the
I Wore Edible Underwear for 48 Hours!
Edible underwear… It sure is a thing! But is it edible? And is it underwear? Today MatPat wears it around for 48 hours
The Secret Style of The Rich!
Luxury is different for everyone. For some, it’s wearing expensive brands like Gucci, Supreme, and Rolex. For others i
Sunscreen is a LIE?!
Does sunscreen actually work, Loyal Theorist? Recently TikTok has been filled with naysayers trash-talking sunscreen. An
Why is James Charles Selling PAINT? (Painted)
Something is stirring in the makeup world, Loyal Theorist. Yes, of course, it has to be James Charles! Everyone is cance
You’re Shaving Your Face WRONG!
Today, loyal theorists, we’re learning how to shave your face. But, we’re not just grabbing a razor and having at it
This Shirt Can PROTECT Your Identity?!
Smile, you're being watched! It seems like we can't go anywhere nowadays without being captured by some kind of surveill
Can Feng Shui Cure My Depression?
How calm are you, Loyal Theorist? Calm enough to tackle working a 9-5 job, taking out the garbage, mowing the lawn, cook
I Wore 100 Years of Halloween Costumes
Boo! It’s SPOOKY season, Loyal Theorist, and that means it’s time to get in the SPIRIT of Halloween. Sure, we’ve a
You're Wearing Your Socks WRONG
Socks are great! They come in all different colors and sizes; there are long socks, short socks, fuzzy socks, dress sock
How to SURVIVE Black Friday
I Made the World’s UGLIEST Christmas Sweater
You Don't Know How to Brush Your Teeth
Is TikTok Shop the Next Amazon?
Around Black Friday 2023, TikTok shut down THOUSANDS of small business shops on its platform without warning. Yes, those
I Tried the 1,000 Layer Nail Polish Challenge
If you’re one of the 50 million people who watched the simplynailogical videos putting on 100+ coats of nail polish, t
Can Caffeine Beauty Products ENERGIZE You?
Are caffeine skincare products worth it? Like, do the serums, scrubs, and facemasks actually give you as much energy as,
I Hired a $20 Stylist to Dress Me
After seeing the fun videos full of fashion inspo from Ellbat (I Hired a $200 Stylist and $20 Stylist to Dress Me for a
Skincare is a SCAM?!
Which skincare products do YOU use, loyal Theorist? Neutrogena? CeraVe? Cetaphil? Pond’s? Well, you may want to take a
MatPat’s Final Glow Up!
The countdown begins, loyal Theorists. This is MatPat’s FINAL Style Theory ever. We knew we had to go out with a BANG!
You’re Shaving Your Legs WRONG!
Hello, loyal Theorists, and welcome to Amy’s FIRST Style Theory! Today we’re diving back into our favorite Style The
I Shopped Like a BILLIONAIRE on Temu
If you watched the Super Bowl, then you saw a whole lot of Travis Kelce, incredible coverage on Taylor Swift, and a very
What's Your Body Shape... and How to Dress for It
Have you ever thought, “why do I look bad in everything?” We promise, you DON’T! But one factor that could lead to
How to Keep Your Closet Clean FOREVER!
Is your closet a MESS, loyal Theorist? Are your clothes all thrown about with no rhyme or rhythm where they should be? O
Why Does Gen Z Look SO Old?
Theorist, does Gen Z look older than other generations like Baby Boomers and Millennials? Everyone on the internet seems
We Created YouTube's First Fashion Show!
A few weeks ago we, together with our friends at ZHC, Critical Role, Seek Discomfort, and Popflex, put on YouTube's FIRS
Fallout’s Vault Suit Will Kill You! (Fallout)
You've been asking for months, loyal Theorist, and today we finally answer: which clothes would help you survive a nucle
Ai Could KILL Your Favorite Creator!
Your favorite influencer may be turning into Ai... No, we're not talking about Vtubers, we're talking about companies li
Does Waterproof Makeup ACTUALLY Work?
How _waterproof_ is waterproof makeup? A little? A lot? Can your foundation last a trip to the pool? Would your eyeliner
The Mustache is Making a COMEBACK... But Why?
Guess what's making a comeback, loyal Theorists? The MUSTACHE! The handlebar, the chevron, the english, the pencil, even
I Put Crocs to the ULTIMATE Test!
Are crocs truly the ultimate active footwear? After seeing @hopescope test out _every_ single Croc, from survival Crocs
How Anime SECRETLY Took Over the World of Fashion
Hey, loyal Theorist, did you know that anime has SECRETLY been influencing the world of fashion for YEARS? Think about i
Temu Needs to STOP Stealing from Creators!
A few weeks ago, creator MiaMaples posted a video called "Temu Stole From Me," where she explained how the company took
The SECRET to Winning the Olympics is... Uniforms?!
The Olympics have been SO fun to watch, haven't they, Theorists? Watching Simone Biles soar to gold in women's gymnastic
I Found the Best and WORST Sunscreen for Your Skin
Summer is, unfortunately, winding down and school is about to be back in session. But that doesn't mean the sun is takin
Why is Thrift Shopping SO Expensive Nowadays?
When you walk into a Goodwill, Savers, Salvation Army, or any other thrift store and expect to find t-shirts for $5 but
I Tested EVERY Major Deodorant *they stink*
Are you stinky, loyal Theorist? Well, stink NO LONGER because we're here to find the BEST deodorant in today' challenge.
Do Hair Growth Products ACTUALLY Work?
If you're losing hair on your head, then you're probably looking for a way to regrow your hair. Over the last 5-10 years
I Tried Unusual Makeup Collabs *best and worst*
Would you trust makeup from McDonald's, Cheetos, Dunkin Donuts, or Chipotle? If you saw it in the beauty aisle at your l
I touched grass... and so should you!
Should you TOUCH GRASS? No, we're not insulting you. We literally are asking... should you TOUCH grass? Does going outsi
How to Clean White Sneakers... the RIGHT Way!
Picture this, loyal Theorist: you just spent your well-earned money on a brand new, sparkling clean, white pair of Nike
Did Someone Build a SECRET Room in Your Bathroom?
Loyal Theorists, what would you do if you opened up a mirror in your bathroom and found... a whole other secret room? Th
When Did Witches Get SO Hot?
Loyal Theorists, if you're a lover of spooky season and the Halloween spirit that comes along with it, then you're very
Makeup Brands Are STEALING Your Money!
Theorist, look at your makeup bottle. They're all different shapes and sizes. Brands like L'Oréal, e.l.f, Maybelline, N
Can Dress to Impress ACTUALLY Teach You How to Dress?
Theorists, Dress to Impress has taken over both the style and gaming niches on YouTube, and we wanted to join the action
Is Conditioner ACTUALLY Good for Your Hair?
Is conditioner actually good for your hair? Some people SWEAR by it. Some people can't stand it. Some people just like t
I Tested TikTok's VIRAL Makeup Filter *Does It Work?*
Loyal Theorist, have you seen the recent contrast filter popping up on your TikTok for you page? Because we've seen it E
tiktok vs dentist flossing methods *ranked*
Should you floss your teeth? Yes! We found that answer in our $1 vs $300 toothbrush episode. So then, what is the best w
How to stop feeling stressed *forever*
Theorists, can certain outfits and accessories help you feel less stressed and anxious? If you've been scrolling TikTok
I Solved Wicked's Biggest Mystery
Wicked is absolutely dominating the box office right now, and with good reason. It's an absolute bop. Ariana Grande, Cyn
I Wore Embarrassing Clothing to See if Anyone Notices
Theorists, imagine wearing a shirt that is stained in the armpits or a pair of jeans that has a pee stain in the crotch.
I Made Sonic the STRONGEST Shoes In The World!
Could you make Sonic's shoes in real life? The blue hedgehog has gotta go fast. But his speed is probably a lot faster t
Are Holiday Gift Sets Actually WORTH Your Money?
Everywhere you shop this Christmas season, you'll see gift sets. At Target, Sephora, Ulta, Bath and Body Works... gift s
Does the Color You Wear Affect Your Mood?
Theorists, how does COLOR affect your mood. If you wear red are you more likely to be angry? If you wear blue are you mo
This TikTok Water Filter RUINED My Skin
What’s the secret to clear skin? Water. Well, actually it's not that simple. According to TikTok, the hardness of your
Are Expensive Workout Clothes WORTH IT? *Amazon vs Halara vs Lululemon*
Are Amazon leggings BETTER than LuluLemon? What about their basketball shorts? Today, we will be testing out the differe
How to Get PERFECT Hair in 4 Easy Steps
Do you know your hair type or know how to find it? In today’s video, we will be figuring out how you can figure out YO
Trying 3 TikTok Hacks Before It's Banned (Again)
Was TikTok worth saving? Does it truly enhance our everyday lives? Today, we will be testing out 5 trending TikTok hacks
Why Do SO Many Couples Look Alike? (Siblings or Dating?)
Have you and your partner ever been asked if you are "Siblings or Dating?"? It’s often said that we tend to look like
The True Cost of Clothing Tariffs on Your Wallet
We are predicting that the price of clothes is going to increase WAY more in 2025. In today’s episode, we breakdown ho
Why Does Gen Z HATE Skinny Jeans?
Why does Gen Z hate skinny jeans so much? How did cargo pants become trendy again? In today’s episode, we are going to
How to Pick the Best Glasses for Your Face Shape
Do you struggle with trying to find the best frames to fit your face shape? Today, we will be taking a look at different
Why Does POPFLEX Keep Getting Ripped Off?
If you were planning on buying Amazon returns…DON’T! You might actually be STEALING from businesses. We are looking
Why You Should NEVER Buy Amazon Returns
If you were planning on buying Amazon returns…DON’T! You might actually be STEALING from businesses. We are looking
Why is Gen Z Going Grey So Early?
Is Gen Z going GRAY faster than Millennials? Is it stress? Could it be genetics? We uncover the mysterious cause of this
I SURVIVED in the Wild with ONLY Crocs
It’s the BATTLE of the CROCS! Yes…the shoe. Will we be able to turn the official “Camping Crocs” into a pair tha
Can Your Pants SAVE Your Life?
Can your pants save your life? Yes, they can actually! In fact, the military has been doing this for decades and we’re
THIS Color Makes You More Attractive
Is there ONE specific color that can make you more attractive? Colors can influence everything from what we think, to ho
The Last of Us Clothing Survival Guide
Season 2 of the Last of Us just released and it has us wondering…can your CLOTHES actually help you to SURVIVE a zombi
I Wore 100 Years of Prom Dresses
Prom season is here and it has us wondering…which decade holds the most influence over what we wear today? We will fin
Can You Create a Cute Outfit From... Costco?!
Can you create a cute, affordable outfit from Costco? In today’s episode, we are going to put Costco to the ultimate f
How To STOP Heat Damage
Have you ever RUINED your hair with too much heat? Heat is one of the fastest and easiest ways to change up your hair lo
Does America Have The WORST Sunscreen?
Which country makes the BEST sunscreen? We’ve tested whether sunscreen actually works, whether sunscreen gels, mousses
Let’s Recreate Iconic Movie Makeovers
Have you ever wanted to recreate an iconic look from your favorite movie? In today’s episode, we're making a little bi
Is Sweatproof Makeup ACTUALLY Sweatproof?
Do makeup setting sprays ACTUALLY work? Luckily for you, we will be testing FIVE of the most popular setting sprays to t
Did Nike Fall Off?
Has Nike TRULY fallen off? Although Nike has maintained its popularity, its sales have fallen off tremendously. In today
How to Thrift Like a Pro
With the price of clothing continuing to rise, thrifting has become the go-to source for revamping your wardrobe. Howeve
I Dressed Like FAMOUS YouTubers for 24 Hours (Pokimane, Ryan Trahan, etc.)
Which YouTuber has the BEST drip? From Ryan Trahan to Anthony Padilla, and Emma Chamberlain to Safiya, we are going to f
The Downfall of Etsy…
Are we experiencing the DOWNFALL of Etsy? The site that was once known for handmade crafts and vintage goods has now bec
Why is Everyone Obsessed with Labubu?
What is the deal with Labubu? What even are they and WHY are they so popular?! I am going to be unboxing a full box of t
Is Amazon Prime Day Actually Worth It?
Are Amazon’s Prime Day Deals a SCAM? Today, I am taking a closer look at Prime Day to find out if it’s the real deal
Why Does Gen Z Carry So Much Less?
Who packs the best bag - Millennials or Gen Z? Today, we are taking the trending question “What’s in my bag” to th
Why is the Style of KPop Demon Hunters So Good?
KPOP Demon Hunters is EVERYWHERE and it has consumed my entire personality for the past month. It’s completely taken o
What EXACTLY is the Gen Z Stare?
What IS the Gen Z Stare? Millennials are saying one thing, Gen Z is saying another, but who is right and is it REALLY a
Should SHEIN Be Banned?
Did Shein and TEMU finally get BANNED? The French Senate passed a new law where your Shein hauls could get you fined for
What Makes Pedro Pascal SO Hot?
Pedro Pascal has recently caught the eye of the public and people are OBSESSED. But…why? What makes him SO magnetic an
The Labubu Obsession Has Gone TOO Far...
How much would YOU pay for a Labubu? Today, I will be diving into the black market of Labubu resellers to see how much i
Do TV High Schools Even HAVE a Dress Code?
Do TV high schools even HAVE a dress code? We’re going to be taking a fashion deep dive into some of your favorite sho
POPFLEX Still Can’t Catch a Break…
POPFLEX just can’t seem to catch a break…Cassey Ho is currently at risk of being sued by the brands that stole from
How AI is RUINING Fashion
Is AI taking OVER the fashion industry?! Guess has found them in controversy after they recently had their first ever AI
Which Hair Tie is BEST For You?
Which hair tie is truly the BEST for you? Elastics or scrunchies? Fancy or basic? Finding a hair tie that will last all
Why is the Horse Girl Game Style SO Iconic?
Umamusame: Pretty Derby has become the latest internet obsession! This anime horse riding game has everyone asking what
Did Taylor Swift Already SPOIL Her Next Album?
Taylor Swift has mastered the art of sneaking hidden messages into her outfits for over a decade, from secret signs in h
Why Does EVERYONE Keep Stealing From POPFLEX?
Do you know EVERYTHING about the POPFLEX copyright saga that’s been happening? You may think so but I can promise it g
Why Did Halloween Costumes Get SO Revealing?
Is it just me or have Halloween costumes gotten WAY more revealing over time? When Halloween first started to become a h
The DEATH of Labubu
Labubu has changed the WORLD… but has it been for the better or are they setting us up for failure? In today’s episo
The ENTIRE History of Goth Fashion
Goth fashion has taken over TikTok in the past year, however this trend is far from new. In fact, it actually dates back
Lisa Frank STOLE Your Aesthetic
Lisa Frank has been LOVED for years for its maximalist and colorful style, however its history isn’t so bright. Betwee
Are Gen Z Morning Routines Even Real?
Who truly has the BEST morning routine…Gen Z or Millennials? With them both being the busiest generations right now, p
Why Tariffs Are About to RUIN Christmas…
The holiday season is approaching and it’s almost time to stock up on gifts. However, holiday shopping this year could
Are Advent Calendars Even Worth It?
Are advent calendars even worth buying? Although it may seem like you’re getting a great deal, you might actually be g
Why is Wicked Fashion SO Iconic?
Although Wicked is beloved for its musical numbers and the strong connection between Elphaba and Glinda, what I want to
Why is Stranger Things Fashion So Important?
Stranger Things not only has amazing storytelling but also stylish outfits! It’s truly a celebration of all things 80s
How to Make 2026 Your Glow Up Year
It’s almost time for the new year and which means it’s time for a glow up! We’re here to give you a step by step g
Why is Hello Kitty Popular Again?
Hello Kitty is making a comeback! This global icon is now even bigger than ever but…why? How has she been able to stay
What Happened to Forever 21?
Did Gen Z put an END to Forever 21? The fashion chain that was once beloved by many is now facing bankruptcies and closu
Everything WRONG With Bridgerton Fashion
How historically accurate ARE Bridgerton’s clothes? In today’s episode, we’re going to analyze the outfits of four
How AI is RUINING Shopping
AI Clothes are taking over Pinterest! People are buying AI generated clothes, only to be disappointed when they open the
Who Wore It Better…Barbie or Bratz?
Who has the BEST fashion…is it Barbie or Bratz? These two doll companies not only shaped the toy industry but also how
Why Millennials Are Happier Than Gen Z
Gen Z, our current generational leaders in pop culture, have had a new hyperfixation - Millennials. Now, how did Millenn
How Hatsune Miku Took Over The WORLD
Hatsune Miku is taking over the GLOBE! She’s selling out concerts, filling up cosplay closets and making serious bank
Did The Devil Wears Prada LIE To Us?!
The Devil Wears Prada is one of my favorite movies of all time and is arguably one of the most formative movies for a wh
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